ActionCoach Coaching Guarantee compared to
TCC’s Initial Period Money-Back Guarantee

On September 29, 2010 ActionCoach (AC) broadcast the Launching of the “Coaching Industry’s First Guarantee” as if it were the First and Only guarantee available. We felt it best for anyone considering engaging a business coach to see a comparison of their “Guarantee” with the Initial  Period Money-Back Guarantee offered by The Coach Connection (TCC). All 7 points of their “Guarantee” have been copied verbatim (It is long) with a point-by-point comparison for you.  The Coach Connection Money-Back Guarantee has been published since June 1, 2001, while ActionCoach offered their “Guarantee” only recently in late 2010.

ActionCoach Coaching “Guarantee” Point # 1

We Guarantee to get results, and that you’ll be able to “Find our Fee” in your business within 17-weeks of ActionCoach coaching your company … or your coaching is FREE. Our coaching programs have been tested and proven all over the world, so when you hire an ActionCoach, you WILL get results. Whether it is in terms of more time, a better team or more money … if you are making a good-faith effort and doing the required work assigned to you; you attend all coaching sessions and agreed-upon events and workshops and you complete all of your committed decisions and homework assignments on agreed-upon dates … and you are STILL not satisfied or seeing results by the 17th week, we will coach you FREE until you do … no questions asked!

Facts to consider about ActionCoach Coaching “Guarantee” Point # 1

  1. You must spend approximately $6,750 to over $13,500 to pay for the 17 weeks of your coaching before the “Guarantee” kicks in. ActionCoach fees are reported to be from $1,500 to over $3,000 per month for approximately 2 to 4 sessions per month.
  2. You do NOT get any money back.
  3. You only receive the option of additional coaching from the ActionCoach franchise that you had been using. Virtually all ActionCoach franchises include only one coach.
  4. You must meet THEIR conditions on YOU to receive their “Guarantee.” They are: “if you are making a good-faith effort and doing the required work assigned to you; you attend all coaching sessions and agreed-upon events and workshops and you complete all of your committed decisions and homework assignments on agreed-upon dates”
  5. Based upon their Franchise model, you will only be able to switch coaches Within the ActionCoach franchise.
  6. The number and length of the sessions you receive are NOT listed.
  7. You are restricted to use the ActionCoach franchise in your geographical area.
  8. We understand you will be required to execute a binding contract with the ActionCoach franchise in your geographical area.
  9. You are the client of the local ActionCoach franchise and NOT ActionCoach International, which protects itself from franchise activity.
  10. ActionCoach franchise coaches are NOT bound by this “Guarantee” published by ActionCoach International.

The Coach Connection Money-Back Guarantee Point #1

TCC offers an Initial Period Money-Back Guarantee where you only spend $389 to receive a minimum of 6 coaching sessions, can be more if you want, and you can receive ALL of your $389 back, even after conducting all 6 sessions just by asking.

Facts to consider about The Coach Connection Money-Back Guarantee

  1. You only have to spend $389 to receive your money back
  2. You can receive ALL of your $389 investment even after receiving 6 sessions, just by asking.
  3. These Initial Period Money-Back Guaranteed sessions will normally take about 6 to 7 weeks.
  4. You can elect to continue coaching on a cycle-by-cycle basis with the coach of your choice. A cycle will consist of between 3 to 4 sessions, plus the opportunity to have short between session calls without additional cost and unlimited e-mail support, and will cost from $300 to $495 per cycle based upon the coach you select.
  5. Seventeen weeks (17) of coaching will cost from $1,549 to no more than $2,329 total!
  6. You select the coach that you want from over 130 worldwide TCC Member Coaches, who have been rigorously screened from over 2,100 coaches.
  7. You can switch coaches at anytime, you do not even have to have a reason, even in the middle of a cycle.
  8. You are NOT required to execute a binding contract. You are in control.
  9. You are not required to attend workshops or events.
  10. You are the client of The Coach Connection who TAKES responsibility for your success at all times.

ActionCoach Coaching “Guarantee” Point # 2

We Guarantee to tell the truth about you and your business … no matter how uncomfortable it may be, or how hard it is to share with you the realities of your business and the changes you need to make. When you hire an ActionCoach, you will have the “unreasonable friend” and personal business mentor you and your business need to succeed. You will be held accountable for everything you say you will do, and your business will get the push it needs so you can get the results you really want in your business.

Facts to consider about ActionCoach Coaching “Guarantee” Point #2

  1. Once again you are restricted to the ActionCoach franchise coach in your geographical area to be your “unreasonable friend”
  2. ActionCoach focuses on the business, and acts as an expert Mentor, Teacher and/or Consultant acting as your superior telling you what to do, and what not to do.
  3. ActionCoach coaches perform their services based upon set ActionCoach International programs they paid from $45,000 to over $110,000 to borrow and use.
  4. ActionCoach International SELLS franchises, training, and materials at an average total price of over $110,000 with monthly fees of over $1,500 to the franchise coaches.
  5. ActionCoach franchise coaches must justify these exorbitant fees by charging their clients equally exorbitant fees.
  6. ActionCoach International has little way to enforce their “Guarantee.” Switching ActionCoach franchises would be very difficult.

The Coach Connection Money-Back Guarantee Point #2

Your TCC Member Coach will provide you an honest, agenda free clear picture about you and your relationship with your business, so you will become the successful and productive business owner you want to be. Our sole mission is that you achieve this goal and over 96% of TCC’s clients have done so.

Facts to consider about The Coach Connection Money-Back Guarantee Point #2

  1. You will be guaranteed that you are coaching with the business coach you feel is ideal for you, or we return your money. You pick your coach from over 130 coaches worldwide.
  2. We provide real coaching where we coach you to grow to become “The World’s Leading Expert on You” so you can become very clear about what you want, don’t want, your priorities and talents to create your business so you will become a far more successful and productive business owner the way YOU want to be.
  3. You will be the center of attention. Your TCC coach will not act as your superior your mentor, or consultant, or trainer.
  4. TCC coaching is always customized to suit you only.
  5. You have the right to continue coaching without pressure or contractual obligations by electing to continue or not continue on a cycle-by-cycle (approximately one month) basis by investing only $300 to $495 per cycle.
  6. You and only you determine if and when you achieve your goal of becoming the successful and productive business owner you want to be.
  7. The Mission of The Coach Connection is that TCC clients achieve their chosen coachable goals. TCC does not sell franchises.
  8. TCC Member Coaches are independent operators who are NOT employees, and NOT franchisers, and who must pass TCC’s rigorous screening process to be accepted.
  9. TCC Member Coaches pay a very nominal fee to become an Active Member coach, they pay no monthly fees, and only pay TCC out of proceeds for actual coaching performed. TCC’s portion of the coaching fees are NOT based upon commissions, but are the same flat “X” no matter what the coaches charge.
  10. TCC will intervene on behalf of TCC clients to switch coaches and/or work with coaches to better assist TCC clients.

ActionCoach Coaching “Guarantee” Point # 3

We Guarantee you a “business re-education” about how your business really works and how to successfully grow your company … as well as how to apply your new education and knowledge to any business situation. Your ActionCoach will guide you with proven systems and strategies designed to give you a “business re-education” that will allow you to profit in terms of more time, better team and more money. Not only will you be able to unlock the true growth potential of your company, you’ll be in the “driver’s seat” of your own business, equipped with a “map” and a “license” to take it and drive it wherever you want to go, with ActionCoach by your side.

Facts to consider about ActionCoach Coaching “Guarantee” Point #3

This is appears to be a continuation of Point #2 with more emphasis on “re-educating” you to learn and use ActionCoach systems and strategies.

The Coach Connection Money-Back Guarantee Point #3

Refer to the facts and conditions of Point #2

ActionCoach Coaching “Guarantee” Point #4

We Guarantee complete confidentiality … Our working relationship will involve a level of trust and understanding about the proprietary nature of our coaching strategies and the proprietary aspects of the numbers and nature of your business. Because of this, we guarantee a confidential business relationship with you during the course of our work together.

Facts to consider about ActionCoach Coaching “Guarantee” Point #4

  1. ActionCoach emphasizes their “proprietary” strategies and not the confidentiality of the client.
  2. Clients rarely deal with ActionCoach International but only with the franchisees coaches.
  3. Client’s confidentiality protection is only as good as the confidentiality practices of the ActionCoach franchise coach used.

The Coach Connection Money-Back Guarantee Point #4

Your TCC Member Coach will provide you an honest, agenda free clear picture about you and your relationship with your business, so you will become the successful and productive business owner you want to be. Our sole mission is that you achieve this goal and over 96% of TCC’s clients have done so.

Facts to consider about The Coach Connection Money-Back Guarantee Point #4

  1. TCC protects the confidentiality of ALL TCC clients
  2. TCC does not contract clients to protect TCC’s proprietary information.
  3. TCC will not solicit TCC clients for any reason, nor sell or give any information about TCC clients to anyone. Period.

ActionCoach Coaching “Guarantee” Point #5

We Guarantee a personalized approach to your business … You and your business are unique. Because you are relying on our experience in working with businesses of all kinds, you can be assured you will have a clear understanding of the nature of any program we recommend, and that your expectations will be properly managed as to anticipated outcomes and results.

Facts to consider about ActionCoach Coaching “Guarantee” Point #5

This is appears to be a continuation of Point #2.

The Coach Connection Money-Back Guarantee Point #5

Refer to the facts and conditions of Point #2

ActionCoach Coaching “Guarantee” Point #6

We Guarantee a proven system and methodology that is designed to multiply profits in your business, with complete access to our proprietary system of coaching strategies, systems, programs and services … Not only will you be shown a number of systemized ways to successfully build your business, you will also have complete and exclusive access to more than 3,500 strategies and tactics that make up our entire proprietary business coaching system.

Facts to consider about ActionCoach Coaching “Guarantee” Point #6

  1. ActionCoach International would have a difficult time enforcing the “Guarantee” on the one ActionCoach franchisee coach you use.
  2. All those “proprietary” systems are in Brad Sugars’ books – e.g. The Business Coach that is available on Amazon.com for only $14.00! So for as little as $14 anyone can purchase all that proprietary information without committing to 17 weeks of expensive coaching

The Coach Connection Money-Back Guarantee Point #6

Refer to the facts and conditions of Point #2

ActionCoach Coaching “Guarantee” Point #7

We Guarantee to show you how ActionCoach defines business success, and how to build a commercial, profitable enterprise that works without you. Even if you are an owner who loves business and who loves working “in” your business every day, ActionCoach will show you how to build a company you can work “on” whether you show up every day or not. Regardless of your ultimate goals, you will learn the strategies, systems and advantages of the ActionCoach definition of a successful business.

Facts to consider about ActionCoach Coaching “Guarantee” Point #7

The ActionCoach International “Guarantee” appears to require clients to attain the “ActionCoach definition of a successful business,” …..“Regardless of your ultimate goals.”

The Coach Connection Money-Back Guarantee Point #7

Refer to the facts and conditions of Point #2

Facts to consider about The Coach Connection Money-Back Guarantee Point #7

  1. TCC clients define their own details of being successful and productive to suit their own unique and individual passions, priorities, talents, and values.
  2. TCC clients determine if and when they achieve their goals to become the successful and productive business owner they want to be on their own terms, not TCC.

Now you know and you can make a far more informed decision about whom to contact to connect with your best suited and most effective business coach.

The Coach Connection Confidentiality promise

Everything you do with The Coach Connection will be kept very confidential! Period! We will not even reveal that you contacted us for our free consultation, and we will not reveal what was discussed. Our confidentiality gets stronger. Your TCC Member Coach cannot reveal what transpires between you two to anyone else in TCC, including your TCC Advocate, except for session schedules and coaching fee matters. The only way anyone will discover what transpired between you and The Coach Connection is that you must tell them yourself.